Gloucestershire runner aiming for record books

A Gloucestershire man is hoping to run into the record books by becoming the first person to run the 102 mile Cotswold Way in a single day.

Cotswold’s-based Adam Powell is running the length of the long-distance footpath between Bath in Somerset and Chipping Campden, in Gloucestershire, on Saturday 16th May to raise awareness of the importance of a healthy lifestyle.

Adam is also trying to raise over £10,000 for charity Help For Heroes, which supports wounded British service men and women.

With his fitness company based in Bourton-on-the-Water, Adam will be making the most of his proximity to the Cotswold Way footpath to train for the event. But the personal trainer won’t have time to take in the picture-postcard sights as he tackles the gruelling, multi-terrain course throughout both daylight hours and into the night.

Adam could find himself in the Guinness Book of Records if he makes it to Chipping Campden within a day; becoming the first person to run the full length of the famous footpath – the equivalent of almost four marathons – inside 24 hours.
Training and preparation will be crucial for the event and Adam has enlisted help from the experts. Sci-MX Nutrition will provide personalised advice on nutrition as well as access to their full range of sports supplements. Compression and recovery clothing specialists, 2XU, are providing Adam with the apparel he needs to recover efficiently from his gruelling training schedule.
Adam commented, “The idea to run the Cotswold Way first came about in a conversation with a client who was walking it for charity back in 2007. As a performance specialist I am constantly looking for new ways to push physical endurance to the max and this seemed like the perfect opportunity”.
He added, “It is also a great way to promote outdoor activity and a healthy lifestyle while doing my bit for charity. Training for such an event has been a steep learning curve as well as an intense personal challenge”.

Follow Adam’s progress as he blogs his experiences at his website http://aruninthecountry.com or keep track of his updates on Twitter at http://twitter.com/PowellFitness

ENDS

Notes for Editors:

  • Adam Powell is a Personal Trainer from Gloucestershire, his company Powell Fitness have helped hundreds of athletes achieve their training goals. Website: http://aruninthecountry.com
     
  • Help for Heroes was founded by Bryn and Emma Parry after a profoundly moving visit to Selly Oak Hospital in the summer of 2007 to provide practical, direct support for wounded British service men and women.  Website: http://www.helpforheroes.org.uk
     
  • Sci-MX, based in Andoversford, Gloucestershire, draws on the world's leading scientific research to help consumers reach the ultimate in fitness levels and muscular development, and at the same time enjoy the benefits of a healthy lifestyle. Endorsement from some of the world's leading sports stars has created invaluable aspirational value for the brand.  Website: http://www.sci-mx.co.uk